Handman, “The Language of Evangelism”
Abstract: This article provides an overview of recent scholarship on the language of evangelism and missionization within the anthropology of Christianity. Attention to Christian evangelism and forms of circulation was minimized as scholars worked to distinguish the study of Christianity from the study of colonialism, often treating missionaries and missionization as a prologue to a more central analysis of transformation organized through local people and local cultural change. However, issues of circulation are at the heart of many Christian experiences, especially for those within evangelical, Pentecostal, and charismatic worlds. This research is discussed here in terms of Christian cultures of circulation specifically and of models of communicative circulation more generally. Framing the language of evangelism in terms of circulation allows for the integrated discussion of a wide range of related issues, including work on translation, missionary training practices, and material formations of evangelism